Harrison Truck Centers was a major sponsor in the Iowa and Minnesota trucking industry. As part of that, they received ad space in the respective state's trucking association magazine. Additionally, we advertised our truck inventory in some industry publications.

I chose to highlight some of our major clients in these publications for a couple of reasons. First, some of their brands were very recognizable in the area so we could build off their visibility. Second, we found that testimonials resonated well with the readers compared to a sales pitch. An added bonus was the evergreen nature of these ads.